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Graphics Package & Animation

For National Geographic’s Earth Month campaign, the bien team created “ourHOME,” a sub-brand that highlighted global environmental initiatives.

My Role: After the hero title animation was approved, I expanded it into a full graphics package. This included adapting National Geographic’s existing branded elements (lower thirds, titles, and backgrounds) to match the new sub-brand, animating additional elements, and producing deliverables across multiple formats and aspect ratios (square, vertical, horizontal HD, 4K). I worked within the brand’s established guidelines while developing variations that felt consistent with the approved hero.

The result was a flexible toolkit of graphics that could be deployed across different platforms and regions, ensuring the campaign had a cohesive look and feel wherever it appeared.

Client: National Geographic
Animation Studio: BIEN
Creative Director: Hung Le
Executive Producer: Ricardo Roberts
Producer: Nicole Beyer
Art/Animation Director: Hung Le
Design: John Flores, Andrea Gendusa
2D Animators & Compositors: John Flores, Hayato Yamane, Allyson Schuman, Andrea Gendusa

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